MINNEAPOLIS – Naturally active kids aren't born as couch potatoes – it's a mindset cultivated over time. And by cracking open a story that inspires adventure, parents have the power to turn that couch into a healthy lifestyle portal instead of a TV-centric prison. Four stories aimed at nurturing a fun, active life have been released by two mothers who share this exact concern. Featuring a nature hike, baseball, fishing and boating, The Bur Bur and Friends series by JoAnne Pastel and Kakie Fitzsimmons provide young children with their first exposure to sports and the outdoors, stimulating a life-long passion for active fitness and participation. Children representing all walks of life will see themselves in the brightly illustrated pages that feature a diverse group of friends. Written to build self-esteem, the series is intentionally interactive and appeals to parents, grandparents, educators and caregivers alike.

Praise for Bur Bur and Friends series, a New Jersey Family magazine's "Best Bet.

"My early role models, my family, taught me the importance of diversity and openmindedness from a young age. Thank you for sharing your new Bur Bur and Friends series with me…" –Barack Obama, presidential candidate

About Farmer's Hat Productions: Farmer's Hat Productions was founded by JoAnne Pastel and Kakie Fitzsimmons, two mothers of young bi-racial children who were unable to find books that encouraged children of all ethnicities to participate in an active lifestyle. Farmer's Hat Productions, offers fun, educational ways for children to engage with the world. Bur Bur and Friends books and other products inspire kids to cultivate their talents through sports, outdoor activity and creative play. Seed Newsvine

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